Search Engine Optimization (SEO)
What kind of content do you need?
Search engine optimization, also known as “SEO” is a marketing focused strategy that optimizes a website for growing visibility in organic search engine results. SEO determines where companies rank for online searches and since organic search accounts for 94% of all web traffic, accordingly to HubSpot, if you aren’t improving your website’s ranking you are losing traffic, clicks, leads and business.
Many website today are NOT optimized for SEO, and because the algorithms associated with SEO are updated several times per year, it is an ongoing project to make sure a website stays updated.
My services include:
SEO Audit & Recommendations - Review your website and understand where our website ranks currently and the steps you can take to improve your ranking.
SEO Program Implementation - An SEO project for a client may include, but is not limited to:
Develop keyword strategy & targeting
Creating mobile friendly website
Site speed optimization
Update Rich text snippets
Update Heading/Header tags
Update HTML title tags
Update Meta descriptions & tags
Review, update and reduce duplicate content
Google My Business Listing set up
Create Site Index
Create/update site maps
Correct menu link optimization
Internal cross linking
Implement external linking strategy where beneficial
Update website & google analytics for keyword tracking
Ongoing SEO Support - Once your website is updated, we can manage ongoing changes to keep your website current and relevant.